How do you evaluate success of your business? The income statement most of the time receives more attention than the cash flow statement. By giving the cash flow statement a little more consideration...
Category: Systems & Processes
As a company grows it is possible to predict future evolutions and revolutions which will be brought about by the increasing complexity that comes with adding employees, customers, product lines,...
What makes a good entrepreneurial ecosystem? Entrepreneurship is the foundation of the ecosystem, but the ecosystem is the support around that entrepreneur to help ensure success. What is an...
How to conduct primary market research can be best explained by a statement made by Steve Blank, a key player in the Lean Startup movement, “There are no facts inside the building. Get the heck...
What does product market fit look like? For a business to be ready to scale, there are three stages involved: 1) Search for product market fit 2) Search for repeatable and scalable...
We will be addressing each stage of the customer journey map when we look at marketing. This helps in on how to improve marketing funnel. 1) Aware of need & to take action The first step that...