Cost of customer acquisition (COCA), component of unit economics, is a number that a lot of people may be more familiar with than customer lifetime value, which is a more difficult calculation. How...
Posts by Shelby Meyer
How to measure customer lifetime value involves dealing with entrepreneurship financials and the unit economics of customer lifetime value, and cost of customer acquisition. The best way to...
What does scaling the business mean? For a business to be ready to scale, there are three stages involved: 1) Search for product market fit 2) Search for repeatable and scalable infrastructure...
For a business to be ready to scale, there are three stages involved (How to prepare for scaling of a business is stage two): 1) Search for product market fit 2) Search for repeatable...
What does product market fit look like? For a business to be ready to scale, there are three stages involved: 1) Search for product market fit 2) Search for repeatable and scalable...
How to Grow and scale your business is preceded by launching of a business. There are a couple things you need to be thinking about before getting into growth and scaling. When you launch a...